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Visit Proximo at the virtual exhibition and win a bottle of 1800 Cristalino tequila

Proximo Spirits is a global innovator of quality spirits with a mission to “create excitement with every sip”. The company is one of our exhibitors of the day on November 19 during the month of the buyers and brands of Virtual Travel Retail Expo.

To visit the Expo click here (note: if you are not registered to attend the Expo, you can do so here free if you are involved in the travel retail sector).

The one-month virtual exhibition bonus exhibition period offers visitors the chance to win a round-trip business class flight to Doha from any Qatar Airways location in the world through Diamond Partner. Tax free in Qatar. Award-winning retailer at Hamad International Airport also offers weekly vouchers of US $ 250, drawn from registrants who visit the Virtual Experience Zone at Qatar Duty Free / Hamad International Airport any day and the suites of our exhibitors of the day.

As an additional incentive, Proximo Spirits offers visitors to its Experience Room the chance to win a bottle of premium 1800 Cristalino tequila, simply by taking a quiz.

Patrick Lynch, Global Marketing Director of Travel Retail at Proximo, said: “We want to promote tequila in the wider spirits market and educate buyers around the world about the breadth and quality of the offering. of tequila from Proximo, presented as part of our category solutions program, World of Tequila. “

“The short quiz, with seven multiple-choice questions, will give visitors to the experience room an insight into why the company feels so positive about the health of the tequila category.

“All visitors who score 100% on the quiz will be entered into a raffle to win a bottle of 1800 tequila so they can find out for themselves why our tequila is becoming so popular around the world. “

Elsewhere in the Experience Room, Proximo’s global travel retail manager, Roy Summers, encourages visitors to explore the spirits specialist’s broad portfolio and showcases its flagship Irish whiskey, tequila and rum brands.

A new addition to Proximo’s growing whiskey range is the Bushmills Black Bush 8020 PX Reserve, a travel retail exclusive.

The new expression is bottled and labeled and will be on the shelves in the coming months, in a 1 liter bottle, with an ABV of 40% and a suggested retail price of € 32. Bushmills Irish Whiskey Brand Ambassador Lauren McMullan offers a taste of the whiskey during an Experience Arena session.

In the same presentation, tequila connoisseur and head of tequila advocacy and activation at Proximo Spirits, Stelios Papadopoulos – the only non-Mexican to have received the title of tequila connoisseur by the Mexican government – presents the premium brand Cristalino Tequila in a guided virtual tasting experience.

He notes the growing popularity and potential of the tequila category and class Dobel 50 Cristalino Extra Anejo as a “celebration of tequila innovation”, highlighting its innovative production process, clear crystal color and fruity taste.

You can see the full presentation of the Engagement Arena in the video below.

1800 Cristalino and Jose Cuervo Reserva De La Familia Extra Anejo are also in the spotlight at Proximo, alongside The Kraken, and in particular with a city label exclusive to travel retail.

Virtual Highlights:

  • Videos on stand
  • Proximo portfolio details
  • Global travel retail exclusives
  • Solutions from the world of tequila.

Or: Wines, spirits and beers

Orientation (you must be registered to enter):

The Virtual Travel Retail Expo platform has been further streamlined with a much faster and improved login process, improved video upload speeds, and continuous navigation improvements.

As a bonus, registration (go to is free from now and throughout the bonus month for anyone involved in the travel retail industry. Please note that you cannot access the Expo without registration and all delegates must first be verified as related to the retail sector and are subject to qualification criteria.

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